01 // web.inunison
Useimmat sivustot
vain ovat. Sinun sivusi
kuuluisi myydä.
01 // web.inunison
Useimmat sivustot vain ovat. Sinun sivusi kuuluisi myydä.
Useimmat sivustot vain ovat.Sinun sivusi kuuluisi myydä.
Tausta
michel akodjenou · based in helsinki
Sales, marketing and tech. One person, zero hand-offs.
I say what I see: if something isn’t working, you’ll hear it from me first. My background spans B2B sales, marketing and customer service, and I build what I plan, so the distance from idea to live site stays short. I work in detail, with creativity, and with AI as part of my toolkit. Every detail is deliberately mine. I care about what leaves my hands. When I leave, the system stays.
Four ways forward.
The platform follows your goals and budget.
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Make potential customers want to stay
Visual direction, layout, typography and motion, composed around your content, no templates. You get a full design system: colours, type, components and the small interactions that guide a visitor toward contact.
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Get found
Technical SEO, content structure and local visibility built in from the first sketch, not patched on later. Speed, schema, metadata and the search terms your customers actually type.
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Words that sell
All the words on your site: headlines, service texts and calls to action, planned page by page and published. Written by someone who has sold for years. Every sentence has a job to do.
The site is built from scratch in code. There is no ready-made base, so the design, the motion and the structure are made exactly as intended. Pages can be produced before anyone opens them, which shows up as load speed on a slow connection and an old phone. Content ends up in the form search engines and AI read most reliably.
The technical threshold is the highest of the three. Every page template is written by hand, and that shows directly in the hours. Build time is measured in weeks rather than days. Changes to design and structure are made in code, so they always go through the builder. If content is meant to be edited in-house, a separate admin panel is added, which adds both work and cost.
The user base reflects this. Next.js is common in technology companies, product firms, ecommerce and media houses that have developers available. It is rarer among smaller operators, precisely because of the threshold.
The right call when the site is meant to last years, stand out and carry growth. Starting takes longer than on a ready-made platform, but nothing built has to be torn down later.
see the example →Content sits in a database with the design kept separate from it. Text, images and whole pages can be added in a browser without anyone touching code, and several people can have accounts with different rights. There is a plugin for almost everything, from ecommerce to booking and multiple languages.
The technical threshold is moderate and unevenly distributed. Producing content takes no expertise, but changing the design and structure calls for knowledge of themes and plugins. Build time sits between Squarespace and Next.js, and the final effort depends on how far the work departs from a ready-made theme. The more plugins involved, the more time goes into making them work together.
The user base is the broadest. Small businesses, associations, media, ecommerce and the public sector all use WordPress for the same reasons. It is the most widely used publishing system in the world, which shows in how easily expertise and ready-made solutions can be found.
The right call when content is published regularly and in-house. The site stays in your hands and no content change needs a separate assignment.
A ready-made platform where the site is built on templates. Ecommerce, booking and newsletters come with it, with nothing to install, and hosting and the security certificate are part of the monthly price.
The technical threshold is the lowest. The template makes most of the decisions in advance, which brings build time down to days. The same limitation works in the other direction. Design and functionality go as far as the platform allows, there is no server access, and custom solutions are out. Moving to another platform later means building the site again.
The user base leans towards creative and service industries. Restaurants, photographers, hair salons, small service businesses and personal brands are typical, because they need a tidy site quickly without technical expertise in-house.
The right call when the site is needed soon and the budget is fixed.
A good foundation is worth keeping. The work covers load speed and technical health, the structure and heading hierarchy, search visibility, and whether the site shows up in AI answers.
The hours depend on which platform the site runs on and how much has been built on top of it over the years. A renewal typically takes a fraction of the time a new site would, because the structure and the content already exist.
Everything is done on top of what exists. Content, images and URLs stay where they are, so the history built up with search engines is preserved. Speed improves immediately, search visibility gradually after that.
The right call when the site has a good foundation but isn’t producing enquiries.
Also AEO and GEO, answer and generative engine optimization. In plain words: making sure ChatGPT, Google AI and other assistants find your site and recommend it.
from idea to live · four steps
Straight talk
We agree on what we’re building, for whom, and what it must achieve. In plain words, on one page.
See it before it’s built
Direction, layout and motion as a working preview. Change anything. It’s cheap now, expensive later.
Build and words, together
I build the site and write the copy in one pass, SEO and AEO baked in from the start.
Launch, then sharpen
We publish, measure what works, and improve it. You’re never left guessing what happens next.
Choosing a platform isn’t something you have to do. The choice follows from what the site has to be able to do, how quickly it is needed and who edits it afterwards.
The price follows the scope of the project.
start a project →Esimerkit
Yhteys
markkinointi, web & näkyvyys
Kysymyksiä tai ideoita?
hello@inunison.fi Tel: +358 44 5169495
Ei sitoumuksia, ei painetta.
aloita projekti →© inunison 2026 · web.inunison.fi · tietosuoja
© inunison 2026 · web.inunison.fi tietosuoja